I think that's brilliant... and I'm not even being sarcastic. I actually mean it.
Australian butter is sold in 250g blocks. Seriously, how often does one encounter a recipe that calls for an entire cup of butter? I used to find lost stubs of half-wrapped blobs of butter in my fridge - a lot - as a result of always needing to cut up said 250g butter blocks.
Lost buttery souls in my fridge no longer exist. More often than not, if I only need 1/4 cup of butter, that's half a stick. Nice and neat. And if on the rare occasion I do require more than half a cup of butter - well, two sticks soften to room temperature a hell of a lot quicker than a 250g brick.
I think that's how I'll refer to Australian butter portions from now on - bricks. Butter bricks and sticks. A nice distinction, no?
Kind of ironic, though, when I ponder the American need to make everything else super-sized. Buckets for coffee and popcorn, but neat little sticks for butter. 'Tis a funny world we live in...